For law firms
People now ask ChatGPT and Google's AI answers about a legal problem before they call a firm, then check the names it gives them. Sigzen AI audits what the engines say about your firm and practice areas, corrects the record at the directories they read, and builds accurate, rule-compliant pages they can cite.
What people ask before they call a lawyer.
Four prompts from this industry’s buyer language, put to five engines. Illustrative until your audit runs.
- Employment lawyer for unfair dismissal in Canada
- How much does a commercial lease review cost?
- Immigration law firms in Australia for skilled visas
- Which law firms handle shareholder disputes for small companies?
Employment lawyer for unfair dismissal in Canada
Illustrative- ChatGPTNot yet
- GeminiCited
- PerplexityNot yet
- Google AI ModeCited
- ClaudeNot yet
Named in 2 of 5 answers
1 / 4“ChatGPT names four firms for our practice area, and the directories it took them from. None of them is us.”
“Clients arrive with an AI answer based on another country's law.”
“Enquiries come in at night, and by morning they've called someone else.”
Composites drawn from published buyer research, in buyer language; not client quotes.
How it runs for you.
- How we start
Practice-area audit
What each engine says when someone asks for your practice areas, which firms it names instead, what it gets wrong about you and the directories and pages it used, with a hallucination register and the share-of-answer baseline.
- What we do
Entity, directories, practice pages
Entity pages for the firm and each practice area, consistent directory, law-society and map-profile entries, practice pages that answer the question first, and expert commentary placed where the engines look, all within your advertising rules.
- What follows
Intake and document intelligence
An intake agent that answers enquiries out of hours, collects the facts and books a call, then document intelligence for contract review and onboarding, with a fee-earner reviewing every output.
The services that apply.
Most relevant first. Each links to the service on its page.
- Brand narrative and reputation in AIHallucination count driven to zero; sentiment scoreAI Visibility
- AI Visibility Audit and share-of-answer benchmarkBaseline share of answer, citation count and factual-error countAI Visibility
- AEO on-site programmePages cited by AI and AI Overview inclusion rateAI Visibility
- Local AEO for multi-location businessesInclusion in local AI answersAI Visibility
- Customer-support AI agentsDeflection (we target 40–70%), first-response time and CSATAI Automation
- Document intelligenceTurnaround time and accuracyAI Automation
Off-site sources the engines trust in this industry
- Legal directories and rankings
- Map profiles and reviews
- Law-society and bar registers
- Legal and local press
Questions from law firms.
Yes. We follow your law society's or bar's advertising rules: no 'best' or ranking claims, no solicitation, and no testimonials where they are restricted. The work is accurate entity data, clear practice descriptions and correct directory entries, and every page goes through your review before it is published.
Free, in two minutes. Enter your domain and we'll score it against three competitors across five engines.
No account needed. The report is emailed within 24 hours.